I’ve written numerous articles on the stupid things people put on their social media profiles and how some of those words and pictures have come back to haunt them…and cost them their job or a job opportunity. However, I don’t think I’ve addressed the positive side of this.
There’s a nice piece on job-hunt.org that shows the benefits of social media and I thought I’d address some of those here:
1) Don’t avoid social media because it’s “dangerous” or a “fad.” If you haven’t figured out that social media is not a fad, you’re living under a rock. It’s here to stay (like the Internet) and it’s only as dangerous as you make it. People who get into trouble with social media are usually not using good discretion, and I would hope that if you’re in a management or administrative position you would have better judgement than to post a picture of yourself drunk and passed out at a party on your Facebook page.
2) According to the above referenced article, a survey was done of 300 managers and 68% hired someone based on what they found in their social media search. To wit: Use proper discretion with your social media profile and it can actually help your chances at a job! Some of the reasons cited were that their profile gave a positive impression of the job candidate’s personality, their profile showed their creativity, their profile showed they were well-rounded, etc.
3) You’re practically invisible if you don’t utilize social media and can look out of touch with the times.
Remember, the power of your social media profile is in your hands, and in the end you control the impression you leave.
The article referenced can be found here: http://www.job-hunt.org/social-networking/social-media-no-nos.shtml
Categories: Social Media